According to a report on December 7, according to Japanese media reports, the iPhone SE2, which has been repeatedly exposed recently, may finally debut under the name of iPhone 9. Apple is currently fully preparing for it and is expected to meet with you around March next year.
The report pointed out that this new iPhone looks similar to the iPhone 8 and includes a 4.7-inch display and Touch ID Home button. The body is still made of metal + glass, but some core configurations have been upgraded, such as the A13 processor. And 3GB of memory.
According to the statement given by the industry chain, the above-mentioned new machine should be the follow-up product of the iPhone 8 accurately, not the successor of the second-generation iPhone SE. The true purpose of Apple’s promotion of this new machine is through a relatively low price Not outdated configuration to attract old users of iPhone 6 and iPhone 6S series.
According to current conservative estimates, at least 200 million old iPhone users need to be replaced, and this part of the user group is more price sensitive, so the low-cost iPhone is the reason for Apple’s launch. If this part of the user is not struggling, then switch to other manufacturers After the camp, it is a great loss to themselves.
Previously well-known analyst Guo Mingyu also revealed that the above-mentioned new low-cost iPhone is expected to be released in March next year. Although the price is cheaper (from $ 399, about 2800 yuan), Apple has not shrinked in motherboard choice , Which will maintain the same motherboard design as the iPhone 11, and Pengding Holdings, Zhending, etc. will be the main suppliers of its motherboard (SLP).
It is reported that the upstream industry chain is expected to prepare about 2 to 4 million units of new machines per month, with prices starting at $ 399. The reason why the new phone has become the first choice for iPhone 6 and 6S series users is mainly determined by these three aspects: 1. Accustomed to the iOS ecosystem; 2. Limited budget; 3. There is not strong demand for new features (such as Face ID, multiple cameras) .
Guo Mingyu also pointed out that the design of the new low-cost iPhone is very similar to most hardware specifications of the iPhone 8. For example, it is equipped with a 4.7-inch screen and offers two storage versions of 64GB and 128GB. There are deep gray, white and red options. In addition to the 3D Touch module, the parameters have also been upgraded, equipped with an A13 processor and 3GB memory.
For this upcoming new machine, it is expected to become the best upgrade option for the existing iPhone 6 and 6S series of about 170-200 million users. If iPhone 6 / 6S series users upgrade to iPhone SE2 with more powerful A13, it will help Apple to promote content and services to these people.
In addition, according to the latest statistics of the industry, this year’s iPhone shipments will exceed 200 million units. This value is at least 15% higher than the previous forecast. This is mainly due to the iPhone 11’s hot sales, which has boosted overall shipments. The success also confirms that Apple’s strategy of lowering prices is relatively successful, so from this perspective, if the iPhone 9 is launched, it is likely to sell well.